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Sunflowers for Lola is an upcoming wellness boutique in Atlanta, Georgia aiming to provide ethically-made and sustainable products.
Being a new company, SFL had no prior brand, so I created the entire visual brand system from scratch. I spoke often with the founder Taylor Shines, and took influence from the lavender fields in southern France. This included an icon, logotype, pattern, and brand colors.
I intentionally designed the website to help new customers quickly get an understanding of the brand while not overwhelming them with content.